Case Study: Pillow Box

Nov 28

Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...

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Case Study: A Hole in One Promotion

Nov 21

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...

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Case Study: Lunchtime Loot

Nov 13

A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...

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Case Study: Real Modern Recognition

Oct 07

Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company’s yea...

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Case Study: Take a Map!

Sep 30

Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been on c...

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Case Study: Health & Wellness Spas

Sep 08

Products Javalina Jewel® Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourage f...

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Case Study: A Golfer Giveaway

Aug 24

Objective An event organizer wanted consistent branding for everything from their tournament save the dates to golfer giveaways. Products Custom Tri-Fold Calendar, A2 (4-1/4" x 5-1/2") Folded Print...

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Case Study: Recycle, Reuse, Read a Book!

Jul 11

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the students ...

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Case Study: Brighten Their Day

Jun 11

A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will bri...

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Case Study: I Was Framed!

May 13

Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wanted a...

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Case Study: Keep it Cooler

Apr 28

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give their e...

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Case Study: Look, Ma, No Hands!

Apr 14

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget...

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Case Study: Happy to Hang Around

Apr 07

Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...

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Case Study: A New Way to Do Cross-Promotions

Mar 02

Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case His...

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Case Study: "Single Use" Pens for COVID-19

Nov 20, 2022

In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spread ...

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Case Study: It Takes a Village

Nov 05, 2022

Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more di...

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Case Study: A StuPENdous Promotion

Sep 29, 2022

Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purchas...

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Case Study: Adventure Awaits

Sep 14, 2022

An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifestyl...

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Case Study: Calendar Puns are Week

Sep 06, 2022

Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Color...

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Case Study: Paw-se and Appreciate the Little Things

Aug 30, 2022

Description: Big Paw Bear Industry: Health Care / Pharmaceutical What it was purchased for: A senior living community was looking for holiday gifts for their residents. How it was distributed: When...

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Case Study: Insuring Happy Employees

Jul 02, 2022

Item: JAFFA® Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees end...

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Case Study: Fewer Tricks and More Treats: Halloween Safety Lanyard

Jun 24, 2022

Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Case H...

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Case Study: Make a Spectacle

Jun 10, 2022

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given ou...

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Case Study: Life of the Mardi

May 11, 2022

Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wanted...

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Case Study: Success on Campus

Apr 12, 2022

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most student...

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Case Study: The Big Picture

Mar 28, 2022

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...

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Case Study: Keeping Colds at Bay, One Spritz at a Time

Feb 26, 2022

Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Case H...

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Case Study: Thank You for Spooning

Feb 04, 2022

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. ...

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Case Study: Save the Date, Save the Day

Jan 28, 2022

Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived value...

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Case Study: A Race to Remember

Jan 21, 2022

Item: Sport Bottle with Metallic Ring – 28 oz. Purpose: Race day giveaway Audience: Breast cancer survivors and race participants A regional race supporting breast cancer research added an in...

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Case Study: Zip It Up

Jan 14, 2022

Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How it ...

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Case Study: Spec-Tacular Promotions

Dec 15, 2021

Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year’s Spring Break in Jamaica for an MTV even...

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Case Study: Rock out on the Run

Nov 02, 2021

Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use dur...

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Case Study: Welcome New Hires!

Oct 19, 2021

Objective A small business owner wanted an easy way to present important paperwork to new employees to help them stay organized in their first few months with the company. They wanted to instill prof...

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Case Study: A Spoon-taneous Promotion

Oct 04, 2021

Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mugs w...

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Case Study: Plastics Make it Possible

Sep 27, 2021

Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow. T...

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Case Study: I've Got You Covered

Sep 05, 2021

Description: Chenille Blanket Industry: Health Care / Pharmaceutical What it was purchased for: A local hospital needed blankets to hand out to children who were currently patients that they could t...

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Case Study: College Fair Giveaway

Aug 29, 2021

Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...

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Case Study: Pull Up a Chair and Stay Awhile

Jul 31, 2021

Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising dollars...

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Case Study: Promo'd to a Tee

Jul 16, 2021

As part of a newly developed corporate social responsibility initiative, an insurance company instituted an annual “give back” day where employee groups volunteered in their communities. T...

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Case Study: Do the Wave

Jul 08, 2021

Market: School Objective: A school’s athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The sc...

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Case Study: Resort Incentive Yields Oceans of Opportunity

Jul 01, 2021

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...

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Case Study: Info in a Flash

Jun 17, 2021

Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to di...

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