Leadership Team

MEET Randy Ficke




Favorite Promotional Product: Bobbleheads – they’re a fun, unique collectible with a great success rate for bringing fans to the stands

Why Promotional Products Work: It's the only advertising medium where people say, “thank you” after receiving it

Favorite Pastime: Boating and Floating on Norris Lake with my family

Jerry Horwitz - November 10, 1941 - January 16, 2022


On January 16, 2022, APC lost one of its original founders.  Jerry had the most basic clear-eyed approach to business - simple, direct, easy to understand, and logical.  His casual folksy demeanor belied a keen sense of insight and business acumen. But business is not what made Jerry, Jerry, it was his intense humanity and generosity.  Jerry was passionate about his family, friends and the hundreds of employees that he had spanning his 60-year business career. His contributions are priceless, and he will be deeply missed.  With sincere appreciation we at APC will carry on his legacy.


Sports Team

MEET Greg McCollam - Retired



Favorite Project: Doing a replica of the Pete Rose statue outside of Great American Ball Park. The unusual pose (sliding headfirst) required unique engineering to produce so it was a challenging but successful project.

Why Promotional Products Work: Anyone can use them!

Favorite Sports Team: Cincinnati Reds

MEET Jeff Stewart



Favorite Project: I made a replica stadium for the Wilkes-Barre/Scranton Penguins Hockey team. The level of detail and design that was put into it really made for a successful giveaway item.

Best part of the Promo industry: The constant and endless challenge of each and every order, no two are the same!

Favorite Band: Phish… I’ve seen them 27, almost 28 times!

Sales Team

MEET Lauren Graden

lgraden@associatedpremium.com LinkedIn


Favorite Promotional Product: Any product that has a measurable impact for my customers, but personally, I'll always love a really soft, comfy tee and you can never go wrong with a good tumbler.

Why Promotional Products Work:  Creating a genuine connection between a brand and consumer isn't a simple task, but promotional merch helps build that bridge and create a lasting impression. 

Favorite Meal:  Who needs a meal when you can go straight to dessert, preferably ice cream!?

MEET Michelle Greene Harrell

mgreene@associatedpremium.com LinkedIn


Why Promotional Products Work: The ROI and shelf life of a promotional product is unlike any other advertising medium.

What do you like best about working at APC: The capabilities to do big projects with our overseas vendors

Beverage of Choice on a Friday night:  Spicey jalapeno margarita

MEET Lori Youkilis Heiney

lheiney@associatedpremium.com LinkedIn


Favorite Promotional Product:  Any that is a success!  I love a good garment so that's probably my favorite category.

Best Promo Story: My funniest project was for an underwear company - I did whoopie cushions for them.

Favorite Sports Team: Kentucky Wildcats for basketball and for football it would be my alma mater, The Ohio State University Buckeyes. O  H 

MEET Tracy Jordan



Why Promotional Products WorkThey’re a fantastic and cost-effective way to advertise, plus people love receiving them!

What do you like best about working at APC: Being part of the creative process that makes so many people happy.

Favorite TV Show: Modern Family because I had the opportunity to spend a day on the set with the cast and they were amazing!

MEET Susie Schwartz



Favorite Promotional Product: I work with several major healthcare providers so custom embroidered scrubs are a top choice

What do you like best about working at APC: Selling to her favorite customers

First Concert: the Beatles!

MEET Dylan Ficke



Favorite Promotional Product: Embroidered caps. They have a high perceived value, great exposure when worn, and a low cost investment. I don’t leave the house without one!

Favorite Meal: Pizza because even bad pizza is good pizza

MEET Jani Jason



What do you like best about working at APC: With my background in international Tourism & Hospitality, Las Vegas NV is the perfect place to work & live.


MEET Robert Leinweber


MEET Michael Elkus


Support Team

MEET Joanne Johnson



MEET Melinda Burg 

Project Coordinator



MEET Jan Schierberg 

Project Coordinator


MEET Sherry Schraepfer 

Project Coordinator


MEET Melissa House 

Graphic Artist


MEET Drake Ficke 

Warehouse Manager


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